The Norwegian Data Inspectorate has temporarily banned Meta Ireland and Facebook Norway from processing personal data for behavioral marketing on Facebook and Instagram, citing non-compliance with GDPR. This decision, effective from 4 August 2023 for three months, could extend if Meta fails to align with legal standards, risking a daily fine of up to one million NOK. The ban, rooted in a broader legal dispute over Meta’s data practices, underscores Norway’s stringent stance on data protection and privacy, potentially setting a precedent for regulatory actions across Europe.
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Norway: ban for Facebook and Instagram of processing personal data for behavioral marketing
The Norwegian Data Inspectorate may prohibit Meta Ireland and Facebook Norway from processing personal data for behavioral marketing based on Art. 6 (1) b) and f) GDPR in connection with the services Facebook and Instagram. The ban applies from 4 August 2023 and lasts for three months, or until Meta can show that it complies with the law
Pubblicato il 16 apr 2024
Kristin Haram Førde
Partner – attorney-at-law
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