Marco Gambaro

professore di Economia dei Media all’Università degli Studi di Milano

Articoli dell'autore



<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-768x432.jpg" class="card-responsive-img fit-img" alt="parlamento UE sovranità digitale; tassa pacchi" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1.jpg 1920w" data-eio="l" />

scenari
Autonomia tecnologica Ue, i quattro settori del nostro risorgimento
14 Mar 2026
di Marco Gambaro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-768x432.jpg" class="card-responsive-img fit-img" alt="parlamento UE sovranità digitale; tassa pacchi" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/21180530/adozione-IA-in-Europa-1.jpg 1920w" data-eio="l" />

tech e geopolitica
Chip, cloud e IA: ecco i punti deboli della sovranità tecnologica europea
10 Mar 2026
di Marco Gambaro
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<img width="768" height="512" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2026/01/23120801/ChatGPT-Image-23-gen-2026-12_07_48-768x512.jpg" class="card-responsive-img fit-img" alt="giornali digitale" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2026/01/23120801/ChatGPT-Image-23-gen-2026-12_07_48-768x512.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2026/01/23120801/ChatGPT-Image-23-gen-2026-12_07_48-1080x720.jpg 1080w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2026/01/23120801/ChatGPT-Image-23-gen-2026-12_07_48-132x88.jpg 132w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2026/01/23120801/ChatGPT-Image-23-gen-2026-12_07_48-1024x683.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2026/01/23120801/ChatGPT-Image-23-gen-2026-12_07_48-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2026/01/23120801/ChatGPT-Image-23-gen-2026-12_07_48.jpg 1536w" data-eio="l" />

Affare LMDV
Giornali, la via difficile al digitale: che insegna la vendita a Del Vecchio
23 Gen 2026
di Marco Gambaro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-768x432.jpg" class="card-responsive-img fit-img" alt="ricerca sovrana europea European Search Perspective. Ricerca sovrana europea" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7.jpg 1921w" data-eio="l" />

scenari
Politiche AI: la ricetta europea per restare competitivi
07 Gen 2026
di Marco Gambaro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/01161509/streaming-768x432.jpg" class="card-responsive-img fit-img" alt="warneR netflix paramount" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/01161509/streaming-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/01161509/streaming-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/01161509/streaming-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/01161509/streaming-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/01161509/streaming-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/01161509/streaming-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/01161509/streaming-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/09/01161509/streaming.jpg 1921w" data-eio="l" />

intrattenimento
Warner a Netflix o Paramount? Tutti gli scenari
12 Dic 2025
di Marco Gambaro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2023/03/28105314/tlc-telecom-telco-768x432.jpg" class="card-responsive-img fit-img" alt="regolamento 2025/2592 europeo" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2023/03/28105314/tlc-telecom-telco-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2023/03/28105314/tlc-telecom-telco-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2023/03/28105314/tlc-telecom-telco.jpg 1920w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2023/03/28105314/tlc-telecom-telco-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2023/03/28105314/tlc-telecom-telco-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2023/03/28105314/tlc-telecom-telco-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2023/03/28105314/tlc-telecom-telco-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2023/03/28105314/tlc-telecom-telco-lq.jpg 30w" data-eio="l" />

infrastrutture
Margini bassi e investimenti fermi: il vicolo cieco delle telecom Ue
10 Dic 2025
di Marco Gambaro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-768x432.jpg" class="card-responsive-img fit-img" alt="ricerca sovrana europea European Search Perspective. Ricerca sovrana europea" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/10/09181040/Immagine-7.jpg 1921w" data-eio="l" />

il commento economico
Digital Omnibus, meno burocrazia più crescita: ma non basta
27 Nov 2025
di Marco Gambaro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/02/26151843/ai-e-mercato-del-lavoro-768x432.jpg" class="card-responsive-img fit-img" alt="ai giovani lavoro impatto economico dell’intelligenza artificiale legge ai e lavoro IA salute e sicurezza sul lavoro" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/02/26151843/ai-e-mercato-del-lavoro-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/02/26151843/ai-e-mercato-del-lavoro-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/02/26151843/ai-e-mercato-del-lavoro-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/02/26151843/ai-e-mercato-del-lavoro-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/02/26151843/ai-e-mercato-del-lavoro-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/02/26151843/ai-e-mercato-del-lavoro-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/02/26151843/ai-e-mercato-del-lavoro-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/02/26151843/ai-e-mercato-del-lavoro.jpg 1920w" data-eio="l" />

intelligenza artificiale
L'AI cambierà l'economia ma non subito: ecco lo status vero
22 Set 2025
di Marco Gambaro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20111810/fake-news-1-1-768x432.jpg" class="card-responsive-img fit-img" alt="fake news (1) (1) Digital News Report 2025" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20111810/fake-news-1-1-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20111810/fake-news-1-1-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20111810/fake-news-1-1-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20111810/fake-news-1-1-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20111810/fake-news-1-1-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20111810/fake-news-1-1-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20111810/fake-news-1-1-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20111810/fake-news-1-1.jpg 1920w" data-eio="l" />

i dati
Digital News Report 2025: l'Italia si informa ma non ci crede più
05 Ago 2025
di Marco Gambaro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20100831/ia-e-lavoro-2-1-768x432.jpg" class="card-responsive-img fit-img" alt="AI LAVORO STUDI misure di distanza intelligenza artificiale ia e sicurezza sul lavoro futuro del lavoro IA sicurezza lavoro regolamento aziendale sull’intelligenza artificiale" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20100831/ia-e-lavoro-2-1-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20100831/ia-e-lavoro-2-1-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20100831/ia-e-lavoro-2-1-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20100831/ia-e-lavoro-2-1-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20100831/ia-e-lavoro-2-1-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20100831/ia-e-lavoro-2-1-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20100831/ia-e-lavoro-2-1-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/20100831/ia-e-lavoro-2-1.jpg 1920w" data-eio="l" />

dati e scenari
Intelligenza artificiale e lavoro: gli effetti reali oltre la retorica
24 Lug 2025
di Marco Gambaro
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