Alessio Pecoraro

coordinatore PAsocial Emilia-Romagna, marketing & communication manager

Articoli dell'autore

<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/04/11102821/ai-overview-marketing-1-768x432.jpg" class="card-responsive-img fit-img" alt="Google AI Overview Sintesi AI motori di ricerca" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/04/11102821/ai-overview-marketing-1-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/04/11102821/ai-overview-marketing-1-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/04/11102821/ai-overview-marketing-1-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/04/11102821/ai-overview-marketing-1-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/04/11102821/ai-overview-marketing-1-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/04/11102821/ai-overview-marketing-1-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/04/11102821/ai-overview-marketing-1-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/04/11102821/ai-overview-marketing-1.jpg 1920w" data-eio="l" />

prima pagina AI
Google AI Overview: nuove strategie di crescita per i brand italianidi Alessio Pecoraro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/03/26172736/shutterstock_2300963539-1-768x432.jpg" class="card-responsive-img fit-img" alt="AI nel marketing researcher e analyst marketing emozionale project manager AI Marketing Mix Modeling" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/03/26172736/shutterstock_2300963539-1-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/03/26172736/shutterstock_2300963539-1-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/03/26172736/shutterstock_2300963539-1-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/03/26172736/shutterstock_2300963539-1-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/03/26172736/shutterstock_2300963539-1-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/03/26172736/shutterstock_2300963539-1-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/03/26172736/shutterstock_2300963539-1-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/03/26172736/shutterstock_2300963539-1.jpg 1920w" data-eio="l" />

advertising
Generatori di pubblicità AI: ecco i  migliori per il marketing digitaledi Alessio Pecoraro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-768x432.jpg" class="card-responsive-img fit-img" alt="ai e percezione del brand Digital twin nel marketing marketing team pmi" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1.jpg 1920w" data-eio="l" />

scenARI
GenAI e marketing: ecco le strategie vincenti secondo Gartnerdi Alessio Pecoraro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-768x432.jpg" class="card-responsive-img fit-img" alt="ai e percezione del brand Digital twin nel marketing marketing team pmi" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/05113759/marketing-1.jpg 1920w" data-eio="l" />

pubblicità
Super Bowl, Sanremo: perché sono ancora centrali per il marketingdi Alessio Pecoraro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102513/Shutterstock_1792952278-1-768x432.jpg" class="card-responsive-img fit-img" alt="marketing" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102513/Shutterstock_1792952278-1-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102513/Shutterstock_1792952278-1-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102513/Shutterstock_1792952278-1-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102513/Shutterstock_1792952278-1-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102513/Shutterstock_1792952278-1-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102513/Shutterstock_1792952278-1-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102513/Shutterstock_1792952278-1-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102513/Shutterstock_1792952278-1.jpg 1920w" data-eio="l" />

scenari
L'IA potenzia la reputation dei brand: strategie per usarla benedi Alessio Pecoraro
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<img width="768" height="576" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/01/27125336/shutterstock_2424440807-2-768x576.jpg" class="card-responsive-img fit-img" alt="linkedin creator marketing B2B" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/01/27125336/shutterstock_2424440807-2-768x576.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/01/27125336/shutterstock_2424440807-2-960x720.jpg 960w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/01/27125336/shutterstock_2424440807-2-1440x1080.jpg 1440w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/01/27125336/shutterstock_2424440807-2-1536x1152.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/01/27125336/shutterstock_2424440807-2-117x88.jpg 117w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/01/27125336/shutterstock_2424440807-2-1024x768.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/01/27125336/shutterstock_2424440807-2-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2025/01/27125336/shutterstock_2424440807-2.jpg 1920w" data-eio="l" />

la ricerca
LinkedIn e i post fatti con l'AI: quando l'impersonalità vincedi Alessio Pecoraro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/09/19095456/social-1-768x432.jpg" class="card-responsive-img fit-img" alt="social (1); libertà d&#039;espressione" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/09/19095456/social-1-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/09/19095456/social-1-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/09/19095456/social-1-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/09/19095456/social-1-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/09/19095456/social-1-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/09/19095456/social-1-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/09/19095456/social-1-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/09/19095456/social-1.jpg 1920w" data-eio="l" />

Social Media Trends 2025
Fare business sui social nel 2025: le mosse vincenti per le aziendedi Alessio Pecoraro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/12/24105227/tiktok-shopping-1-768x432.jpg" class="card-responsive-img fit-img" alt="tiktok shopping (1) L&#039;AI come personal shopper" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/12/24105227/tiktok-shopping-1-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/12/24105227/tiktok-shopping-1-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/12/24105227/tiktok-shopping-1-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/12/24105227/tiktok-shopping-1-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/12/24105227/tiktok-shopping-1-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/12/24105227/tiktok-shopping-1-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/12/24105227/tiktok-shopping-1-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/12/24105227/tiktok-shopping-1.jpg 1920w" data-eio="l" />

opportunità di business
TikTok, vetrina globale per le aziende: anche in Italiadi Alessio Pecoraro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102528/Shutterstock_1936412359-1-768x432.jpg" class="card-responsive-img fit-img" alt="marketing social like" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102528/Shutterstock_1936412359-1-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102528/Shutterstock_1936412359-1-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102528/Shutterstock_1936412359-1-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102528/Shutterstock_1936412359-1-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102528/Shutterstock_1936412359-1-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102528/Shutterstock_1936412359-1-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102528/Shutterstock_1936412359-1-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/07/26102528/Shutterstock_1936412359-1.jpg 1920w" data-eio="l" />

le tendenze
Creatività, engagement e IA: dove va il marketing nel 2025di Alessio Pecoraro
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/13152353/influencer-marketing-1-768x432.jpg" class="card-responsive-img fit-img" alt="influencer marketing (1)" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/13152353/influencer-marketing-1-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/13152353/influencer-marketing-1-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/13152353/influencer-marketing-1-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/13152353/influencer-marketing-1-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/13152353/influencer-marketing-1-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/13152353/influencer-marketing-1-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/13152353/influencer-marketing-1-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2024/11/13152353/influencer-marketing-1.jpg 1920w" data-eio="l" />

moderazione
Fact checking, se Meta insegue Musk: le sfide per il marketingdi Alessio Pecoraro
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