Augusto Preta

Founder e CEO ITMedia Consulting – Direttore International Institute of Communications

Articoli dell'autore



<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-768x432.jpg" class="card-responsive-img fit-img" alt="videoregistrazione da remoto" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi.jpg 1920w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-640x360.jpg 640w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

scenari
La TV cambia nel 2023: arriva la pubblicità online
19 Gen 2023
di Augusto Preta
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110655/tv-768x432.jpg" class="card-responsive-img fit-img" alt="tv" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110655/tv-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110655/tv-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110655/tv-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110655/tv-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110655/tv-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110655/tv.jpg 1920w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110655/tv-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110655/tv-640x360.jpg 640w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Il rapporto
La TV travolta dal digitale: il futuro è nella pubblicità, anche per lo streaming
04 Nov 2022
di Augusto Preta
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<img width="768" height="512" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/05/03102950/piqsels.com-id-fvkxs-768x512.jpg" class="card-responsive-img fit-img" alt="mercato televisivo - streaming" decoding="async" data-eio="l" />

l'analisi
Media audiovisivi: regole e strumenti per promuovere l'industria europea nel mercato globale
03 Ott 2022
di Augusto Preta
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/10/14103844/shutterstock_1720344115-768x432.jpg" class="card-responsive-img fit-img" alt="meta privacy noyb" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/10/14103844/shutterstock_1720344115-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/10/14103844/shutterstock_1720344115-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/10/14103844/shutterstock_1720344115-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/10/14103844/shutterstock_1720344115-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/10/14103844/shutterstock_1720344115-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/10/14103844/shutterstock_1720344115.jpg 1920w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/10/14103844/shutterstock_1720344115-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/10/14103844/shutterstock_1720344115-640x360.jpg 640w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Media evolution
Metaverso, il futuro dei media? Quali scenari si aprono
27 Lug 2022
di Augusto Preta
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2022/05/05033646/netflix-italia-e1375355018853-140924005825-768x432.jpg" class="card-responsive-img fit-img" alt="Non solo Netflix, è in crisi lo streaming: ecco perché" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2022/05/05033646/netflix-italia-e1375355018853-140924005825-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2022/05/05033646/netflix-italia-e1375355018853-140924005825-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2022/05/05033646/netflix-italia-e1375355018853-140924005825-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2022/05/05033646/netflix-italia-e1375355018853-140924005825-640x360.jpg 640w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2022/05/05033646/netflix-italia-e1375355018853-140924005825.jpg 800w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

IT MEDIA
Non solo Netflix, è in crisi lo streaming: ecco perché
21 Apr 2022
di Augusto Preta
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-768x432.jpg" class="card-responsive-img fit-img" alt="videoregistrazione da remoto" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi.jpg 1920w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110449/big-tech-tv-schermi-640x360.jpg 640w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

it media consulting
La rivoluzione della TV in Italia: tendenze e prospettive
17 Feb 2022
di Augusto Preta
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<img width="768" height="512" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/05/03102950/piqsels.com-id-fvkxs-768x512.jpg" class="card-responsive-img fit-img" alt="mercato televisivo - streaming" decoding="async" data-eio="l" />

it media consuting
Servizi video finanziati dalla pubblicità: come cambia il mercato Tv e le prospettive
05 Nov 2021
di Augusto Preta
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<img width="768" height="432" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110506/big-tech-schermi-digitale-768x432.jpg" class="card-responsive-img fit-img" alt="Global Minimum Tax trump" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110506/big-tech-schermi-digitale-768x432.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110506/big-tech-schermi-digitale-156x88.jpg 156w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110506/big-tech-schermi-digitale-1024x576.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110506/big-tech-schermi-digitale-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110506/big-tech-schermi-digitale-1280x720.jpg 1280w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110506/big-tech-schermi-digitale.jpg 1920w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110506/big-tech-schermi-digitale-1536x864.jpg 1536w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2021/06/19110506/big-tech-schermi-digitale-640x360.jpg 640w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Verso la nuova normalità
Il futuro del video on demand in Europa, dall'intrattenimento allo sport: i trend
02 Lug 2021
di Augusto Preta
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<img width="768" height="461" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2018/11/23113420/data-driven-economy-768x461.jpg" class="card-responsive-img fit-img" alt="Platform economy: vantaggi e rischi per imprese e cittadini sotto la lente del digital package Ue" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2018/11/23113420/data-driven-economy-768x461.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2018/11/23113420/data-driven-economy-1024x614.jpg 1024w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2018/11/23113420/data-driven-economy-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2018/11/23113420/data-driven-economy-1200x720.jpg 1200w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2018/11/23113420/data-driven-economy-147x88.jpg 147w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2018/11/23113420/data-driven-economy.jpg 1500w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

eu digital package
Platform economy: vantaggi e rischi per imprese e cittadini sotto la lente del digital package Ue
14 Mag 2021
di Augusto Preta
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<img width="768" height="611" src="https://imgcdn.agendadigitale.eu/wp-content/uploads/2020/12/03170310/eu-european-commission-brussels-berlaymont-768x611.jpg" class="card-responsive-img fit-img" alt="dsa agcom piattaforme" decoding="async" srcset="https://imgcdn.agendadigitale.eu/wp-content/uploads/2020/12/03170310/eu-european-commission-brussels-berlaymont-768x611.jpg 768w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2020/12/03170310/eu-european-commission-brussels-berlaymont-111x88.jpg 111w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2020/12/03170310/eu-european-commission-brussels-berlaymont-lq.jpg 30w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2020/12/03170310/eu-european-commission-brussels-berlaymont-905x720.jpg 905w, https://imgcdn.agendadigitale.eu/wp-content/uploads/2020/12/03170310/eu-european-commission-brussels-berlaymont.jpg 910w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

platfom economy
Regolare le big tech in Europa, luci e ombre del "pacchetto digitale" della Commissione ue
14 Mag 2021
di Augusto Preta
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